Saucy Postcards?

By September 10, 2009Uncategorized

As we near the anniversary of the once controversial, now revered, postcard artist Donald McGillThe Campaign Company (TCC) send a nod his way with our new promotional postcards!


Working with one of our creative associates,  Sheffield artist and architect in the making, Cecily Chua, we have produced a range of retro seaside postcards.  The nationwide campaign heightens awareness of the services that The Campaign Company (TCC) offers to the public sector throughout the country.


A total of 1250 postcards were sent between Wednesday 19th and Friday 21stof August, each featuring an individually hand written message tailored to the recipient.  We at The Campaign Company (TCC) targeted directors, chief executives and communications officers, with postcards sent to every hospital trust in England, including primary care, ambulance, mental health and foundation trusts.


As well as this, every major council in the country has received a postcard in a countrywide campaign to demonstrate creative flair with a light hearted summer theme.


A total of five designs were commissioned to be painted by Sheffield artist Cecily Chua, depicting traditional English seaside postcards with a retro twist in a similar vein to the work of Donald McGill.  The postcards feature bikini clad ladies, muscular lifeguards, ice cream vans and courting couples, much like McGill’s classic originals.


Each picture conveys a different message appropriate to its destination:  “The postcards have been designed especially to illustrate some of the services we offer,” says company chairman Jonathan Upton. “This ranges from member recruitment for hospital foundation trusts through to how we can help organisations build trust with communities.”

For more information about our creative side or our services contact:

Christopher Hill
0114 282 3530

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